The basics of Marketing for small businesses - Part 1 These articles were written specifically for B&B's but are also relvant to many small businesses.
Marketing is key to any business’ success. But, that is even more relevant in this economic downturn. Previous recessions have shown that those companies that continue marketing not only survive the recession, but also come out of it much quicker. more
The Basics of Marketing for Small Businesses - Part 2 Marketing is key to any business’ success. But, that is even more relevant in this economic downturn. Previous recessions have shown that those companies that continue marketing not only survive the recession, but also come out of it much quicker.
This article is all about pricing and discounting.
The most important function of price is as an indicator of product quality to the potential customer. This has always been the case, but it is even more important now that a global audience can see your pricing, if you have a web presence. more
